In this episode of Leadership That Sells, I sit down with Joe Davis, former Head of BCG North America, transformation expert, and author of The Generous Leader. Joe shares a refreshing, clear-eyed perspective on what it means to lead well under pressure especially when you're juggling high-performance targets and a stressed-out sales team. We talk about how generosity isn’t soft it’s actually a strategic edge. Joe lays out exactly how a leader can be both supportive and tough on performance, why inclusion needs to go far beyond demographics, and how vulnerability builds real trust. It’s practical, honest and powerful. If you’ve ever struggled with how to push your team without breaking them, this is one for you. How to lead with generosity and still drive accountability Here’s how Joe Davis defines and applies generous leadership: Generous leadership is about giving of yourself freely — without expectation of personal gain — to help others grow, develop and thrive. Inspire and develop your team if you want them to truly “hum” for you — not just chase numbers. Listen to learn, not to reply. Real listening builds trust and shows respect, which in turn drives performance. Inclusion is not tokenism. Pull different voices into decision-making — not because they tick a box, but because they add value. Be human, not heroic. Vulnerability, humility and honesty unlock more from your team than pretending to have all the answers. Accountability and generosity are not opposites. Hold the line on outcomes — but be shoulder-to-shoulder in helping people get there. Timeline summary [02:59] - “Generous leadership is giving of yourself freely… to help others grow and thrive.” [04:43] - Joe’s wake-up call as a 24-year-old manager: “Why didn’t you tell me this two weeks ago?” [07:06] - “The fastest trust builder? Listening. Not hearing — really listening.” [08:51] - Inclusion done right: “When you invite me into that room, I want to give you everything.” [10:45] - “Leadership is a learned performance. You don’t have to be Churchill to lead well.” [13:26] - Vulnerability in action: “I don’t know, either.” How that one sentence unlocked a stuck team. [19:04] - “This isn’t about being nice. It’s about outcomes — and how you get there matters.” [22:04] - Generous inclusion: “It’s not demographics, it’s contribution. Invite, include, then ask.” [25:10] - Joe’s billboard message to the world: “Listen with curiosity. Listen to learn. Have grace.” Links & resources The Generous Leader by Joe DavisLinkedIn: https://www.linkedin.com/in/joedavis1313/ Instagram: https://www.instagram.com/joedavistgl/ Facebook: https://www.facebook.com/joedavistgl Practical Leadership Academy: practical-leadership.academy Get the free Parallel Team Playbook: practical-leadership.academy/playbook If you enjoyed this episode, please rate, follow and share Leadership That Sells. Reviews help more people find the show — and they help your fellow sales leaders lead better.