While we were all stuck at home during the early days of the COVID-19 pandemic, many people took the opportunity to learn something new. Maybe you taught yourself how to bake sourdough or speak another language. Anushka Bhattacharjee, a Grade 4 student from Toronto, decided to write the book "My Magic Mirror," a creative take on "The Three Little Pigs" fable. Anushka recently stopped by the podcast to chat about the inspiration, process and discipline behind writing and publishing her first b...
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While we were all stuck at home during the early days of the COVID-19 pandemic, many people took the opportunity to learn something new. Maybe you taught yourself how to bake sourdough or speak another language. Anushka Bhattacharjee, a Grade 4 student from Toronto, decided to write the book "My Magic Mirror," a creative take on "The Three Little Pigs" fable. Anushka recently stopped by the podcast to chat about the inspiration, process and discipline behind writing and publishing her first b...
What it Looks Like to Be Authentic Online with Corey McMullan
Leading With Nice Interview Series
29 minutes
4 years ago
What it Looks Like to Be Authentic Online with Corey McMullan
The last thing Corey McMullan had on his mind when he scrapped all print advertising in favour of social media marketing for his family's appliance store was that he would become an influencer. But after launching a TikTok account for McMullan Appliance & Mattress, that’s exactly what happened. Corey speaks with us about why his brand of authenticity about home appliances has captured the imagination of users around the world and the strategy behind growing his account to over 86,000 enga...
Leading With Nice Interview Series
While we were all stuck at home during the early days of the COVID-19 pandemic, many people took the opportunity to learn something new. Maybe you taught yourself how to bake sourdough or speak another language. Anushka Bhattacharjee, a Grade 4 student from Toronto, decided to write the book "My Magic Mirror," a creative take on "The Three Little Pigs" fable. Anushka recently stopped by the podcast to chat about the inspiration, process and discipline behind writing and publishing her first b...
