Join Max Thilén as he sets out to learn from leaders and innovators around the globe across a range of disciplines. In each episode, guests share the tactics and insights that helped them reach escape velocity and the experiences they’ve had along the way.
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Join Max Thilén as he sets out to learn from leaders and innovators around the globe across a range of disciplines. In each episode, guests share the tactics and insights that helped them reach escape velocity and the experiences they’ve had along the way.
RevOps Metrics That Matter: Tracking the KPIs with Nico Druelle | E21
Learnings at Scale
10 minutes 49 seconds
7 months ago
RevOps Metrics That Matter: Tracking the KPIs with Nico Druelle | E21
Join RevOps expert Nico Druelle as he breaks down the critical metrics and KPIs that drive business growth. Learn how to track performance at each stage of the customer journey, from lead to customer and beyond. Nico provides insights on aligning sales and marketing teams through shared metrics, creating accountability across departments, and adapting your measurement framework as your company scales. Perfect for RevOps professionals, sales leaders, and marketers who want to focus on the numbers that truly impact revenue growth.
00:00 Introduction to RevOps Metrics00:15 Key Metrics from Lead to Customer03:28 Aligning Sales and Marketing KPIs05:46 Shared KPIs and Compensation Structures06:57 Adapting Metrics as Companies Grow08:33 Operationalizing Analytics and Measurement 10:25 Conclusion and Further Resources
Learnings at Scale
Join Max Thilén as he sets out to learn from leaders and innovators around the globe across a range of disciplines. In each episode, guests share the tactics and insights that helped them reach escape velocity and the experiences they’ve had along the way.
