This podcast series is for female entrepreneurs and founders who are ready to elevate their visibility and create a powerful personal brand and business for their success. I am a Personal Brand, Marketing and Business Strategist based in the UK. I produce solo podcasts and chat with my industry-leading guests about all aspects of elevating a personal brand and business from getting more visible and positioning yourself as a recognised expert in your career or business. We talk about the highs and lows and I love to give impactful insights, tips and inspiration to help you grow.
This podcast series is for female entrepreneurs and founders who are ready to elevate their visibility and create a powerful personal brand and business for their success. I am a Personal Brand, Marketing and Business Strategist based in the UK. I produce solo podcasts and chat with my industry-leading guests about all aspects of elevating a personal brand and business from getting more visible and positioning yourself as a recognised expert in your career or business. We talk about the highs and lows and I love to give impactful insights, tips and inspiration to help you grow.
Lucy Wheeler, aka Lucy Legal, CEO and Founder joins us to untangle legal fears, copycat culture, and AI blind spots that impact how confidently entrepreneurs show up in their businesses, revealing that visibility isn't just about having a voice - it's about being safe for yourself and your clients.
• Gold standard contracts should be tailored to your business and updated regularly as your operations and services evolve
• Using outdated terms (like COVID-19 references from 2020) signals to clients you haven't reviewed your legal foundations
• Contracts serve as boundaries, clearly outlining when you're available, what services include, and what they don't
• Trademarks protect names and logos while copyright protects your content and frameworks—know which protection fits each asset
• Consider trademarking when a name or brand feels essential to your business identity rather than just a temporary label
• Using online images without permission can result in licensing fee demands from companies like Getty Images
• AI policies should address whether note-takers are permitted in sessions and how recordings will be handled
• Having strong legal foundations isn't just about protection—it builds confidence that allows you to show up fully in your business
Connections:
You can connect with Lucy on Instagram here
Visit the Lucy Legal Website here
And join in with The Spin To Win Summer Event with Lucy Legal here
If you've been showing up halfway because of fear or not standing out as you want to, DM me the word "visible" and I'll show you what happens when your presence, message and brand match. I help connect the dots from where you are now to where you want to be and help you be seen as the leader you are in your business.
Visit my website for details about all my services and how to work with me
Take the Brand Heartbeat™ Assessment Quiz here - Ready to find out what your personal brand is really saying?Discover your Brand Heartbeat™ - is it saying what you want it to?
Download the FREE Elevated Expert Playbook here - Your brand isn’t just about what you do—it’s about how people see, remember, and choose you. If you’re not getting the clients or opportunities you want, it’s not because you’re not good enough—it’s because your personal brand, visibility and marketing aren't working for you fully - yet!.
This playbook will help you check in on where you might be holding yourself back and what to shift so your brand and business stands out effortlessly. It’s time to show up, be seen, and get recognised for what you do best