What does it really take to walk away from a cushy six-figure job, sell your house, and bet on yourself? Marty joins me to share the unfiltered story of building a product company from scratch, finding his edge in trust-based sales, and staying centered when COVID and tariffs punched a hole in the balance sheet. He’s equal parts sharp operator and laid-back realist—someone who can talk Walmart buyers one day and laugh off stress the next. We start with responsibility learned at home and foll...
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What does it really take to walk away from a cushy six-figure job, sell your house, and bet on yourself? Marty joins me to share the unfiltered story of building a product company from scratch, finding his edge in trust-based sales, and staying centered when COVID and tariffs punched a hole in the balance sheet. He’s equal parts sharp operator and laid-back realist—someone who can talk Walmart buyers one day and laugh off stress the next. We start with responsibility learned at home and foll...
Hard Work and Happiness: How My Grandparents Built Their American Dream
Let's Ride w/ Paul Estrada
48 minutes
2 months ago
Hard Work and Happiness: How My Grandparents Built Their American Dream
Behind every successful business lies a story of grit, sacrifice, and unwavering determination. In this extraordinarily personal episode, I share recordings of conversations with my grandparents Connie and Alejandro Castellanos that I've been collecting since 2017, capturing memories that I didnt want to get lost to time. Connie's entrepreneurial journey began at just nine years old, working in her father's grocery store where she mastered everything from inventory to bookkeeping witho...
Let's Ride w/ Paul Estrada
What does it really take to walk away from a cushy six-figure job, sell your house, and bet on yourself? Marty joins me to share the unfiltered story of building a product company from scratch, finding his edge in trust-based sales, and staying centered when COVID and tariffs punched a hole in the balance sheet. He’s equal parts sharp operator and laid-back realist—someone who can talk Walmart buyers one day and laugh off stress the next. We start with responsibility learned at home and foll...
