A weekly podcast for the small business owner and creative entrepreneur to help you grow your wholesale. Brought to you by Therese from the Small Business Collaborative. Find out how buyers select new products, what it takes to make a product successful, how to build a long-standing relationship with a retailer and what you can do to stand out.
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A weekly podcast for the small business owner and creative entrepreneur to help you grow your wholesale. Brought to you by Therese from the Small Business Collaborative. Find out how buyers select new products, what it takes to make a product successful, how to build a long-standing relationship with a retailer and what you can do to stand out.
You Don’t Need Another Marketing Strategy, You Need This
Let’s Talk Shop
7 minutes
1 month ago
You Don’t Need Another Marketing Strategy, You Need This
If your Instagram strategy is not converting, your SEO is not bringing sales, and your email marketing feels pointless, this episode is for you.
I am Therese Oertenblad, founder of Small Business Collaborative and host of Let’s Talk Shop. After 17 years in the home and gift industry, I have seen hundreds of product businesses struggle with the same cycle: chasing one marketing strategy after another without ever building consistent sales.
Here is the truth that no one talks about. None of those strategies will work until you can sell.
In this episode, I share:
Why marketing strategies fall flat without sales skills
How selling actually teaches you what buyers want
The mindset shift that makes selling feel natural, not pushy
The ripple effect of mastering sales on your content, emails, and website
How Sales Growth Lab helps you build a repeatable wholesale system
Applications are open now.
Apply here: Sales Growth Lab
Watch the behind-the-scenes walkthrough video: Sales Growth Lab Walkthrough
Timestamps:
00:00 Introduction: Why Your Marketing Strategies Aren’t Working
00:13 Meet Therese: Your Guide to Wholesale Success
00:50 The Problem with Constant Learning and No Sales
01:51 The Importance of Learning How to Sell
03:14 Overcoming the Fear of Selling
03:52 The Benefits of Mastering Sales
04:27 Introducing Sales Growth Lab
04:48 Taking Action: The Key to Success
05:45 Sales Growth Lab: What You Will Learn
06:43 How to Apply and Join the Community
07:14 Conclusion: Take the Next Step
Let’s Talk Shop
A weekly podcast for the small business owner and creative entrepreneur to help you grow your wholesale. Brought to you by Therese from the Small Business Collaborative. Find out how buyers select new products, what it takes to make a product successful, how to build a long-standing relationship with a retailer and what you can do to stand out.
