Most lawyers think growth starts with paid leads, slick branding, or a pricey SEO retainer. We take a different path. This episode walks through a lean $500 marketing stack designed for brand new attorneys and fresh law firms that want to become findable, credible, and convertible—fast. You’ll hear the exact steps to build proof of life online, create an offer that beats “free consultation,” and follow up like a pro without handing your client experience to an AI bot. We start with the essen...
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Most lawyers think growth starts with paid leads, slick branding, or a pricey SEO retainer. We take a different path. This episode walks through a lean $500 marketing stack designed for brand new attorneys and fresh law firms that want to become findable, credible, and convertible—fast. You’ll hear the exact steps to build proof of life online, create an offer that beats “free consultation,” and follow up like a pro without handing your client experience to an AI bot. We start with the essen...
From Ghostwriter to Growth Driver: Storytelling That Attracts Cases, Clients & Credibility | Jacob Molina
Life Beyond the Briefs
29 minutes
4 months ago
From Ghostwriter to Growth Driver: Storytelling That Attracts Cases, Clients & Credibility | Jacob Molina
You don’t need a niche practice—or a marketing department—to grow on LinkedIn. You just need better stories. In this episode, Jacob Molina shares how solo and small firm lawyers can turn everyday conversations, client wins, and even tough calls into content that builds trust and drives business. We talk about why the client should be the hero, how to get out of your own head, and why visibility beats vanity metrics every time. If you’ve ever said “I don’t know what to post,” this one’s for yo...
Life Beyond the Briefs
Most lawyers think growth starts with paid leads, slick branding, or a pricey SEO retainer. We take a different path. This episode walks through a lean $500 marketing stack designed for brand new attorneys and fresh law firms that want to become findable, credible, and convertible—fast. You’ll hear the exact steps to build proof of life online, create an offer that beats “free consultation,” and follow up like a pro without handing your client experience to an AI bot. We start with the essen...
