Smarter Screens: Innovation in CTV and Retail Media with Joe Evea

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Life in Digital

Sphere Digital Recruitment

107 episodes

1 week ago

Change is inevitable and sometimes that change is accelerated. Each month, we speak to leaders in the digital sector about their experiences, and how their businesses are navigating the digital sector. Brought to you by Sphere Digital Recruitment

Management

Business

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Management

Business

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Smarter Screens: Innovation in CTV and Retail Media with Joe Evea

Life in Digital

28 minutes 22 seconds

4 months ago

Smarter Screens: Innovation in CTV and Retail Media with Joe Evea

In this episode of Life in Digital, host Ed Steer sits down with special guest Joe Evea, SVP Advertising & Retail Media at Titan OS, to explore the evolving landscape of CTV and retail media.

Together, they dive into the rise of FAST (Free Ad-Supported Streaming TV) channels, the growing opportunities for advertisers within CTV, and how to reduce wastage and maximise inventory across digital TV platforms. Joe also shares his perspective on how Titan OS is reshaping Retail Media to create more efficient, data-driven ecosystems for both consumers and brands.

Whether you're a digital strategist, media buyer, or just curious about the next frontier in TV advertising, this episode offers a forward-looking view into the technologies and trends shaping the future of CTV.