Life Matters with Aanu Adedire is an online talk show that was birthed in 2017 as an opportunity to positively impact the lives of others and encourage others to discover and effectively walk in their life's purpose. It started as a talk show podcast that was shared on Instagram, Facebook, and YouTube and is now available on all podcast streaming platforms. Its target audience includes young adults men and women as the topics discussed are universal and relatable. The diversity in the audience is also displayed in the diversity of guests featured on the show who have tackled real-life issues.