So many DTC brands think nice PR is more important than honesty. But that’s not us.
I'm Nik, and I'm tired of all the hot air in our industry. This podcast is the behind-the-scenes conversation that gets to the heart of what DTC is really like.
Nik Sharma founded Sharma Brands - and has no reason not to call people out, and share his spicy takes. Joined by the most experienced names in the industry, these are the conversations you won’t hear anywhere else.
We’ll be diving deep into industry moves, autopsies on failed brands, and why we’re investing in certain companies. Episodes drop every Wednesday. Make sure to subscribe wherever you get your podcasts.
All content for Limited Supply is the property of Nik Sharma and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
So many DTC brands think nice PR is more important than honesty. But that’s not us.
I'm Nik, and I'm tired of all the hot air in our industry. This podcast is the behind-the-scenes conversation that gets to the heart of what DTC is really like.
Nik Sharma founded Sharma Brands - and has no reason not to call people out, and share his spicy takes. Joined by the most experienced names in the industry, these are the conversations you won’t hear anywhere else.
We’ll be diving deep into industry moves, autopsies on failed brands, and why we’re investing in certain companies. Episodes drop every Wednesday. Make sure to subscribe wherever you get your podcasts.
S14 E4: From Failure to a Billion Dollar Brand (with Danny Winer, CEO at Hexclad Cookware)
Limited Supply
30 minutes
2 months ago
S14 E4: From Failure to a Billion Dollar Brand (with Danny Winer, CEO at Hexclad Cookware)
What do you get when you mix a failed juicer business, Gordon Ramsay’s DMs, and the Harley Davidson of cookware? It’s a billion-dollar brand called Hexclad.
Nik sits down with Danny Winer, the founder who turned frying pans into a lifestyle. Danny breaks down how Hexclad went from selling one pan in 2016 to becoming a global powerhouse, built on storytelling, design, and a community that actually cares about cooking.They talk failure, product launches, Costco roadshows, and how Hexclad became more of a media company than a cookware brand.
Plus, Danny shares why Q4 is about planting seeds all year long.
If you want to learn how to build a brand that people don’t just buy from but believe in, this episode’s for you.
What’s Instant? They’re the secret weapon to triple your email revenue with AI-powered flows. Instead of blasting the same cart reminders to everyone, Instant ensure every shopper gets a unique email experience:
Copy, products, and offers that adapt to your shopper’s behavior in real time.
Emails sent at the exact moment that shopper is most likely to buy.
11+ abandonment flows live in minutes.
Book a demo by Nov. 28 to get 50% off your first 60 days. Make this BFCM your biggest one yet: instant.one/limited
Want more DTC advice? Check out the Limited Supply YouTube page for more insider tips.
Check out the Nik’s DTC newsletter: https://bit.ly/3mOUJMJ
And if you’re looking for an instant stream of on-demand DTC gold, check out the Limited Supply Slack Channel for Nik’s most unfiltered, uncensored thoughts.
Follow Nik:
Twitter: https://www.twitter.com/mrsharma
Limited Supply
So many DTC brands think nice PR is more important than honesty. But that’s not us.
I'm Nik, and I'm tired of all the hot air in our industry. This podcast is the behind-the-scenes conversation that gets to the heart of what DTC is really like.
Nik Sharma founded Sharma Brands - and has no reason not to call people out, and share his spicy takes. Joined by the most experienced names in the industry, these are the conversations you won’t hear anywhere else.
We’ll be diving deep into industry moves, autopsies on failed brands, and why we’re investing in certain companies. Episodes drop every Wednesday. Make sure to subscribe wherever you get your podcasts.
