Fun interview with the folks at B2B Playbook where we talk about b2b marketing, Linkedin ads, and startup life. I'll also cover a pretty amazing retargeting framework that Impactable has rolled out to over 200+ clients!
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Fun interview with the folks at B2B Playbook where we talk about b2b marketing, Linkedin ads, and startup life. I'll also cover a pretty amazing retargeting framework that Impactable has rolled out to over 200+ clients!
In this episode, I'll cover the main types of custom audiences that you can make which are also the audiences we can later use for retargeting. Here are the main types of custom audiences I cover: -Company/contact -Event -Company page -Lead Gen form You’ve probably at least heard about Linkedin lead generation forms or could make a good guess what those are all about. Basically, they are just a form fill type ad that you can run on Linkedin that captures the prospect’s...
Linkedin Paid Ads - From A to Z by Impactable.com
Fun interview with the folks at B2B Playbook where we talk about b2b marketing, Linkedin ads, and startup life. I'll also cover a pretty amazing retargeting framework that Impactable has rolled out to over 200+ clients!
