Ever wondered what it’s really like to be on the receiving end of your pitches? In this episode of the LMA Podcast, Traci Stuart sits down with Katherine Hollar Barnard and Elizabeth Lampert to take listeners behind the scenes of legal media and hear directly from the experts shaping the headlines.
In this discussion, they’ll unpack fresh survey data revealing:
• The biggest pain points reporters face when working with law firms, from generic pitches to slow response times.
• What makes a spokesperson stand out — and why credibility, candor and clarity matter more than canned soundbites.
• The types of legal stories journalists want — and don’t want — including why trend insights often beat deal announcements.
• The most effective ways to get noticed (hint: less is more), and why relationships still matter in a digital-first world.
• How media expectations are shifting in the age of AI, rapid news cycles and shrinking newsrooms.
Whether you’re pitching a high-stakes case, firm news or thought leadership, this episode will help you align your outreach with what legal journalists truly value.
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Ever wondered what it’s really like to be on the receiving end of your pitches? In this episode of the LMA Podcast, Traci Stuart sits down with Katherine Hollar Barnard and Elizabeth Lampert to take listeners behind the scenes of legal media and hear directly from the experts shaping the headlines.
In this discussion, they’ll unpack fresh survey data revealing:
• The biggest pain points reporters face when working with law firms, from generic pitches to slow response times.
• What makes a spokesperson stand out — and why credibility, candor and clarity matter more than canned soundbites.
• The types of legal stories journalists want — and don’t want — including why trend insights often beat deal announcements.
• The most effective ways to get noticed (hint: less is more), and why relationships still matter in a digital-first world.
• How media expectations are shifting in the age of AI, rapid news cycles and shrinking newsrooms.
Whether you’re pitching a high-stakes case, firm news or thought leadership, this episode will help you align your outreach with what legal journalists truly value.
Collaborate to Elevate: Enhancing Client Service Through Cross-Firm Relationships
LMA Podcast
35 minutes 1 second
1 year ago
Collaborate to Elevate: Enhancing Client Service Through Cross-Firm Relationships
On this episode of the LMA podcast, our guests discuss the importance of cross-firm collaboration and its impact on client service. Their discussion emphasizes the need for understanding different roles and departments to work smarter and improve efficiency, while also highlighting the significance of effective internal partnerships, communication, and empathy in delivering the best client experience.
Speakers:
Rebecca Hnatowski, President, Edwards Advisory, LLC (Host)
Sophie Curdts Mohrmann, Director of Attorney Development & Inclusion, Williams Mullen
Debbie Leitner, Director of Practice Management, Katten Muchin Rosenman LLP
Rachel Shields Williams, Director, Knowledge Management, Sidley Austin
Series Description:
The LMA Podcast focuses on hot topics in legal marketing and business development with conversations driven by industry professionals.
LMA Podcast
Ever wondered what it’s really like to be on the receiving end of your pitches? In this episode of the LMA Podcast, Traci Stuart sits down with Katherine Hollar Barnard and Elizabeth Lampert to take listeners behind the scenes of legal media and hear directly from the experts shaping the headlines.
In this discussion, they’ll unpack fresh survey data revealing:
• The biggest pain points reporters face when working with law firms, from generic pitches to slow response times.
• What makes a spokesperson stand out — and why credibility, candor and clarity matter more than canned soundbites.
• The types of legal stories journalists want — and don’t want — including why trend insights often beat deal announcements.
• The most effective ways to get noticed (hint: less is more), and why relationships still matter in a digital-first world.
• How media expectations are shifting in the age of AI, rapid news cycles and shrinking newsrooms.
Whether you’re pitching a high-stakes case, firm news or thought leadership, this episode will help you align your outreach with what legal journalists truly value.
