The podcast where local SEO meets expert insight! Join host Joy Hawkins, CEO and owner of Sterling Sky, renowned local SEO specialist and a member of the Google Product Experts Program, as she dives deep with guests into the world of local search engine optimization, digital marketing, and SEO. In each episode, Joy will interview experts and share her wealth of knowledge, backed by rigorous testing and research conducted at Sterling Sky. Whether you’re a seasoned marketer or just starting out, this podcast offers invaluable tips, strategies, and the latest industry updates to help you navigate the ever-changing landscape of local SEO. Tune in and get ready to elevate your local SEO game!
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The podcast where local SEO meets expert insight! Join host Joy Hawkins, CEO and owner of Sterling Sky, renowned local SEO specialist and a member of the Google Product Experts Program, as she dives deep with guests into the world of local search engine optimization, digital marketing, and SEO. In each episode, Joy will interview experts and share her wealth of knowledge, backed by rigorous testing and research conducted at Sterling Sky. Whether you’re a seasoned marketer or just starting out, this podcast offers invaluable tips, strategies, and the latest industry updates to help you navigate the ever-changing landscape of local SEO. Tune in and get ready to elevate your local SEO game!
SEO Insider Tips from a Multi-Million Dollar Agency Founder
Local SEO - The Expert’s Guide
1 hour 1 minute
3 months ago
SEO Insider Tips from a Multi-Million Dollar Agency Founder
September 17, 2025 at 12:00 PM ETWebinar: Mastering ROI in SEO: Insider Tips from a Multi-Million Dollar Agency FounderJoin us for an exclusive interview with Jason Hennessey, the mastermind behind a leading SEO agency specializing in law firms. With a business that generates 8-figures annually and has been featured on the Inc. 5000 list for six years in a row, Jason knows what it takes to deliver SEO results that drive revenue.In this webinar, he’ll share actionable strategies, success stories, and the secrets to scaling your SEO efforts to ensure a measurable ROI. Whether you're a small business or a law firm, Jason’s insights will empower you to make smarter, more effective SEO decisions.Chapter:00:00 | Intro: Local SEO for Business Growth in 202501:52 | Managing Client Expectations for Local SEO Results06:19 | Using Yext for Local Citations and NAP Consistency10:26 | Realistic SEO Budgets for Law Firms and Local Businesses17:24 | The Best Link Building Strategy for Local SEO27:03 | Why New Google Reviews are More Important Than Total Reviews52:14 | Do You Need a Blog for Local SEO?58:21 | Quick SEO Hacks to Boost Google Maps Rankings59:05 | An Untapped SEO Strategy: Targeting Zero-Search Volume KeywordsEp 25113
Local SEO - The Expert’s Guide
The podcast where local SEO meets expert insight! Join host Joy Hawkins, CEO and owner of Sterling Sky, renowned local SEO specialist and a member of the Google Product Experts Program, as she dives deep with guests into the world of local search engine optimization, digital marketing, and SEO. In each episode, Joy will interview experts and share her wealth of knowledge, backed by rigorous testing and research conducted at Sterling Sky. Whether you’re a seasoned marketer or just starting out, this podcast offers invaluable tips, strategies, and the latest industry updates to help you navigate the ever-changing landscape of local SEO. Tune in and get ready to elevate your local SEO game!
