Building Community Through Content with Aaron Lutze

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Long Run Labs

Jonathan Levitt

27 episodes

2 days ago

Long Run Labs is a weekly series exploring the intersection of endurance and entrepreneurship from the team that brings you For The Long Run Podcast. From brand builders to movement makers, we spotlight the runners driving change in the outdoor and endurance space. These are the untold stories behind the tools, companies, and communities that shape the industry, told with curiosity, honesty, and heart. Hosted by Jon Levitt. New episodes drop every Tuesday.

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All content for Long Run Labs is the property of Jonathan Levitt and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

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Building Community Through Content with Aaron Lutze

Long Run Labs

1 hour 2 minutes 57 seconds

3 months ago

Building Community Through Content with Aaron Lutze

Want to close more deals? Don’t pitch your idea in the first conversation.

Aaron Lutze is the co-host of Second Nature, a podcast about the business of the outdoor industry. He is also the founder and presenter on Super Rider, a YouTube channel that helps mountain bikers build control and confidence on two wheels.

Jon chats with Aaron about:

Aaron's Journey into Mountain Biking
Navigating Brand Partnerships
The Origin of Second Nature
Outdoor Brand Camp and Educational Courses
The Importance of Genuine Partnerships

Stay connected:

Follow Aaron:

https://www.instagram.com/aaronlutze/

Second Nature Podcast:

https://open.spotify.com/show/08ILHaCFj9SabAvWe2ORD4?si=ef71f6d9287441f4

https://www.instagram.com/secondnature.media/

Outdoor Brand Camp:

https://outdoorbrandcamp.com/

SuperRiderTV on Instagram:

https://www.instagram.com/superridertv/

SuperRiderTV on Youtube:

https://www.youtube.com/@SuperRiderTV

This episode is supported by:

Eternal:

Eternal offers high performance healthcare for athletes. Eternal treats you like your active life depends on it. So, if you’re building something ambitious, don’t leave your own health as the bottleneck. Check out ⁠eternal.co⁠ and use code “LRL” for 10% off.

Superfiliate:

This episode is brought to you by Superfiliate. If you're tired of overcomplicated and unnecessarily expensive platforms for affiliate marketing, do yourself a favor and check out Superfiliate.com.