#40 | Amanda Natividad | Defensible Content

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Louder Than Words with John Bonini

John Bonini

51 episodes

6 months ago

Why do certain brands and creators become your favorite while others are forgotten? Why do they seem to effortlessly garner so much more attention than everyone else? Turns out, it’s not the tactics. They’re using the same tools and doing the same things as the rest of us. So, what’s the difference? Since 2015, Louder Than Words has hosted the world’s most prolific marketers and creators to explore how they cut through the noise to build unforgettable brands. Hosted by John Bonini.

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#40 | Amanda Natividad | Defensible Content

Louder Than Words with John Bonini

43 minutes

1 year ago

#40 | Amanda Natividad | Defensible Content

We’re back! The first new episode of Louder Than Words in more than 6(!) years.

Today, John welcomes marketing and creative extraordinaire Amanda Natividad to talk about her own journey as a creator filled with uncertainty and self-doubt to a full-blown influencer, how she approaches creating content that’s unique and more defensible, and how the freedom to create on her/their own terms at SparkToro works to their benefit.

Thanks to my friends at hatch.fm for producing this episode, the promotional clips, and handling the overall production of Louder Than Words.