Abi Caswell opened her BATTER, A Bakery in Downtown Hammond in 2022. The self-taught baker went from popping up at local farmer's markets to going viral on TikTok and expanding to open a new shop in New Orleans. Caswell shares her journey with listeners and highlights the value small businesses hold in the city of Hammond.

Follow Caswell's journey, along with her over 285,000 followers, on TikTok here.