What does a tourism professional actually do—and why should you care? In this episode, we sit down with Sarah Calero, President of Oneida County Tourism, to talk about what it really means to promote a region like Central New York. Spoiler alert: it’s not just about hotels and highways—it’s about stories, small towns, hidden gems, and reminding people why this place still matters. Sarah shares how she accidentally stumbled into tourism, what it’s like marketing your hometown to locals and ou...
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What does a tourism professional actually do—and why should you care? In this episode, we sit down with Sarah Calero, President of Oneida County Tourism, to talk about what it really means to promote a region like Central New York. Spoiler alert: it’s not just about hotels and highways—it’s about stories, small towns, hidden gems, and reminding people why this place still matters. Sarah shares how she accidentally stumbled into tourism, what it’s like marketing your hometown to locals and ou...
What happens when you mix golf, food, community spirit, inflatable party stations, and a whole lot of heart? You get the East Utica Classic—one of the wildest and most meaningful days of the year in Central New York. In this episode, Keith sits down with Joey Cracchiolo and Mike Peterson, two of the driving forces behind the 15-year tradition that’s become more than just a golf tournament—it’s an all-out celebration with real impact. From handing out surprise checks to local families in need,...
Love Living Local 315
What does a tourism professional actually do—and why should you care? In this episode, we sit down with Sarah Calero, President of Oneida County Tourism, to talk about what it really means to promote a region like Central New York. Spoiler alert: it’s not just about hotels and highways—it’s about stories, small towns, hidden gems, and reminding people why this place still matters. Sarah shares how she accidentally stumbled into tourism, what it’s like marketing your hometown to locals and ou...
