As IAG Loyalty posts record profits, we explore how engaged collectors turn everyday earning into premium travel — and what their behaviours can teach loyalty managers about value, engagement, and the future of loyalty.
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As IAG Loyalty posts record profits, we explore how engaged collectors turn everyday earning into premium travel — and what their behaviours can teach loyalty managers about value, engagement, and the future of loyalty.
In this special report, Rick Ferguson searches for the intersection of retail technology and customer loyalty. With reports from London, Montreal, New York, and Toronto.
Loyalty Wired
As IAG Loyalty posts record profits, we explore how engaged collectors turn everyday earning into premium travel — and what their behaviours can teach loyalty managers about value, engagement, and the future of loyalty.