#21: Annalize van Deijl (Head of CRM at Mr. D Foods) How do you get into CRM, why is it so hard to develop and hire CRM talent? The role of data, tech, ops, user psychology, strategic CRM thinking

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LTV Talks with Karan

Karan Tibdewal

32 episodes

1 week ago

Welcome to LTV Talks with Karan, the podcast where I explore the world of m-CRM, Growth via engagement, and Subscriptions. Join me, Karan Tibdewal, a Growth & Retention consultant who has worked with world-leading apps like Blinkist, Soundcloud, Headspace, etc., as I interview experts to learn from their experiences. From discussing how to use AI & machine learning to optimize your push notification strategy to sharing insights on how to think like a subscription conversion consultant, we dive deep into their experiences, strategies and tactics that can help apps increase their customer LTV.

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All content for LTV Talks with Karan is the property of Karan Tibdewal and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

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#21: Annalize van Deijl (Head of CRM at Mr. D Foods) How do you get into CRM, why is it so hard to develop and hire CRM talent? The role of data, tech, ops, user psychology, strategic CRM thinking

LTV Talks with Karan

1 hour 21 seconds

1 year ago

#21: Annalize van Deijl (Head of CRM at Mr. D Foods) How do you get into CRM, why is it so hard to develop and hire CRM talent? The role of data, tech, ops, user psychology, strategic CRM thinking

In this episode, I had a chance to talk with Annalize van Deijl (Head of CRM at Mr. D Foods) about a topic that's always been fascinating - how does someone get into and excel in CRM. In the hour, we spoke about Annalize's journey from being a cabin crew at Emirates to being a Head of CRM, and how CRM as a field has evolved over time. Often folks start out in CRM, with a data, tech or ops background, Annalize talks about what she looks in new hires and much more!