This chapter is an excerpt from our interview with Adva Levin at the 2018 VOICE Summit - the largest gathering of the conversational technology world. Adva is one of the many folks we interviewed, people who are thriving at the front edge of brand, UX, research and design.

Adva is a pioneer in voice-driven, children’s game development. Her shop, Pretzel Labs, creates voice-first games like Kids Court, where an Alexa based judge settles kids’ fights. Kids Court won the grand prize in the Alexa kid skill challenge. Adva is pushing out into new territory where we see how empathic, useful products can be educational, reduce screen time and, according to the users we’ve polled, be damn fun, too.

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