Send us a text An ad about jeans. A storm of global opinions. And a brand caught in the middle. In this episode of Making the Moment, host Aja Bradley Kemp dives deep into the viral “Sydney Sweeney has great jeans” ad that dominated headlines and split the internet—with hot takes from Donald Trump, Doja Cat, and everyone in between. But was this viral moment a marketing masterstroke or a brand misstep? Joined by a panel of seven expert marketers, including Hailey Knott, the former American Ea...
All content for Making the Moment is the property of Aja Bradley-Kemp and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Send us a text An ad about jeans. A storm of global opinions. And a brand caught in the middle. In this episode of Making the Moment, host Aja Bradley Kemp dives deep into the viral “Sydney Sweeney has great jeans” ad that dominated headlines and split the internet—with hot takes from Donald Trump, Doja Cat, and everyone in between. But was this viral moment a marketing masterstroke or a brand misstep? Joined by a panel of seven expert marketers, including Hailey Knott, the former American Ea...
Billionaires, Hip-Hop, and Human Connection: Aja’s Journey as a Moment Maker
Making the Moment
25 minutes
7 months ago
Billionaires, Hip-Hop, and Human Connection: Aja’s Journey as a Moment Maker
Send us a text In this special solo episode of Making the Moment, host Aja Bradley-Kemp flips the mic and formally introduces herself—sharing her incredible career journey from MAC Cosmetics to founding the award-winning experiential agency, Conversate Collective. Aja opens up about the iconic moments that shaped her path, like working on the legendary MAC Viva Glam campaign featuring Mary J. Blige and Lil Kim, launching iconic celebrity sneaker collaborations for Reebok, and why a single, he...
Making the Moment
Send us a text An ad about jeans. A storm of global opinions. And a brand caught in the middle. In this episode of Making the Moment, host Aja Bradley Kemp dives deep into the viral “Sydney Sweeney has great jeans” ad that dominated headlines and split the internet—with hot takes from Donald Trump, Doja Cat, and everyone in between. But was this viral moment a marketing masterstroke or a brand misstep? Joined by a panel of seven expert marketers, including Hailey Knott, the former American Ea...
