Every big brand starts in the trenches—and sometimes the most powerful growth lever is sitting in your inbox. Today, Lauren and Aurrie react to their chat with Ari Murray and go all-in on founder-led newsletters: quick history, what’s working now, and a simple way to structure a newsletter people actually look forward to. ✈️ GET THE FLIGHT DECK BREAKDOWN: www.mappedoutpod.com/newsletter In this episode, we cover: A (very) fast history of newsletters and why the “personal blog energy” is bac...
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Every big brand starts in the trenches—and sometimes the most powerful growth lever is sitting in your inbox. Today, Lauren and Aurrie react to their chat with Ari Murray and go all-in on founder-led newsletters: quick history, what’s working now, and a simple way to structure a newsletter people actually look forward to. ✈️ GET THE FLIGHT DECK BREAKDOWN: www.mappedoutpod.com/newsletter In this episode, we cover: A (very) fast history of newsletters and why the “personal blog energy” is bac...
Stop #19: Ari Murray on Building Go-To-Millions, Making Media Human Again, and the Power of Personality in Marketing
MAPPED OUT
55 minutes
3 weeks ago
Stop #19: Ari Murray on Building Go-To-Millions, Making Media Human Again, and the Power of Personality in Marketing
Every brand story has a turning point—and Ari Murray’s begins with dropping out of law school. From customer service agent to VP of Growth at Sharma Brands, Ari’s career has been a masterclass in turning setbacks into strategy. Now, as the creator of Go-To-Millions, one of the most-loved newsletters in marketing, she’s redefining how founders build audiences—with honesty, humor, and a healthy dose of exclamation marks. ✈️ GET THE FLIGHT DECK BREAKDOWN: www.mappedoutpod.com/newsletter In this ...
MAPPED OUT
Every big brand starts in the trenches—and sometimes the most powerful growth lever is sitting in your inbox. Today, Lauren and Aurrie react to their chat with Ari Murray and go all-in on founder-led newsletters: quick history, what’s working now, and a simple way to structure a newsletter people actually look forward to. ✈️ GET THE FLIGHT DECK BREAKDOWN: www.mappedoutpod.com/newsletter In this episode, we cover: A (very) fast history of newsletters and why the “personal blog energy” is bac...
