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Market Mastery
The Bridge Group
20 episodes
2 months ago
What else can I be doing to drive revenue? How do I optimize our go-to-market strategies to ensure effectiveness and ROI? If questions like these keep you up at night and occupy your thoughts by day, have we got a podcast for you. Welcome to Market Mastery presented by The Bridge Group, the podcast where sales professionals learn to advance their careers. Join host and revenue expert Kyle Smith as he talks to elite B2B sales and revenue experts about the strategies they're using to win in the market. From cultivating a killer company culture to navigating compensation questions, we'll provide you with the insights, education, and strategies you need to thrive. For more from The Bridge Group, visit www.bridgegroupinc.com.
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Marketing
Technology,
Business
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What else can I be doing to drive revenue? How do I optimize our go-to-market strategies to ensure effectiveness and ROI? If questions like these keep you up at night and occupy your thoughts by day, have we got a podcast for you. Welcome to Market Mastery presented by The Bridge Group, the podcast where sales professionals learn to advance their careers. Join host and revenue expert Kyle Smith as he talks to elite B2B sales and revenue experts about the strategies they're using to win in the market. From cultivating a killer company culture to navigating compensation questions, we'll provide you with the insights, education, and strategies you need to thrive. For more from The Bridge Group, visit www.bridgegroupinc.com.
Show more...
Marketing
Technology,
Business
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Dan Fantasia On the Future of Sales Recruitment: Innovations, Technology, and Market Shifts
Market Mastery
25 minutes
1 year ago
Dan Fantasia On the Future of Sales Recruitment: Innovations, Technology, and Market Shifts

Are you staying ahead of sales recruitment trends? If that question gave you pause, this interview with Treeline President and CEO Dan Fantasia is for you. Dan’s got invaluable insights into the shifting landscape of sales, the impact of technological advancements, and the evolving role of SDRs. But that’s not all! Dan’s also got the 411 on sales clubs in academic settings, offering a fresh pipeline of talent, and a place to explore innovative strategies for aspiring sales professionals to stand out in today's competitive market.

Whether you're interested in sales strategy, team building, or adapting to industry changes, this episode is packed with valuable ideas to up your sales game. 


Key Takeaways: 

1. With advancements in sales technology, the need for a large team of Sales Development Representatives (SDRs) is diminishing. High-achieving sales leaders can optimize costs by leveraging advanced drip campaigns and sequence software, potentially reducing the ratio of SDRs to Account Executives.

2. Collegiate sales programs and clubs are becoming valuable sources for recruiting well-prepared and motivated sales talent. By forming relationships with such programs, sales leaders can tap into a proactive pool of candidates who are already committed to pursuing a career in sales.

3. Tools like Apollo and other AI-driven sales engagement platforms are revolutionizing the way sales teams function.


Things to listen for:


07:33 Collegiate sales club members are dedicated to pursuing a sales career.

15:01 It’s up to sales reps to stay sharp by continuously learning new skills. 

22:39 What do prospects seek? Creativity, accountability, and fresh ideas.

Market Mastery
What else can I be doing to drive revenue? How do I optimize our go-to-market strategies to ensure effectiveness and ROI? If questions like these keep you up at night and occupy your thoughts by day, have we got a podcast for you. Welcome to Market Mastery presented by The Bridge Group, the podcast where sales professionals learn to advance their careers. Join host and revenue expert Kyle Smith as he talks to elite B2B sales and revenue experts about the strategies they're using to win in the market. From cultivating a killer company culture to navigating compensation questions, we'll provide you with the insights, education, and strategies you need to thrive. For more from The Bridge Group, visit www.bridgegroupinc.com.