Eve Weatherburn from Meraki Marketing Learning Studio
18 episodes
5 months ago
Ever missed out on a Director promotion to an external candidate and wondered why? This is a common frustration for many marketers. You put in so much hard work to be a high-performing Manager yet you get overlooked when it's time for that promotion to Director that you really want. In this episode I outline the key reasons that leaders may be overlooking you (and other internal marketers) and hiring externally, and what you should focus on to increase awareness of your Director-level capabil...
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Ever missed out on a Director promotion to an external candidate and wondered why? This is a common frustration for many marketers. You put in so much hard work to be a high-performing Manager yet you get overlooked when it's time for that promotion to Director that you really want. In this episode I outline the key reasons that leaders may be overlooking you (and other internal marketers) and hiring externally, and what you should focus on to increase awareness of your Director-level capabil...
Why being a strong marketing manager isn't enough to get promoted to director level
Marketing Career Playbook
20 minutes
1 year ago
Why being a strong marketing manager isn't enough to get promoted to director level
Being a high-performing manager in any area of marketing, is a great achievement. If this is you, you're likely used to receiving regular feedback on how well you're doing your job and getting great results. So now you might be thinking it's time to step up to a director role. However, it's important to realise that being a strong marketing manager is no guarantee that leaders see you as ready to step into a director role. In this episode, I share three actions you can star...
Marketing Career Playbook
Ever missed out on a Director promotion to an external candidate and wondered why? This is a common frustration for many marketers. You put in so much hard work to be a high-performing Manager yet you get overlooked when it's time for that promotion to Director that you really want. In this episode I outline the key reasons that leaders may be overlooking you (and other internal marketers) and hiring externally, and what you should focus on to increase awareness of your Director-level capabil...
