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Marketing Connected
Marketing Interactive
127 episodes
1 week ago
In this snippet from our PR Asia Singapore conference, Walter de Oude, CEO of Chocolate Finance, shares how he turned a SG$500mil withdrawal crisis into “reach money can’t buy.” From immediate media presence to embracing social platforms, he discusses why taking ownership, being authentic, and engaging directly with customers can transform challenges into opportunities and redefine how brands build trust today.
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Marketing
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All content for Marketing Connected is the property of Marketing Interactive and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
In this snippet from our PR Asia Singapore conference, Walter de Oude, CEO of Chocolate Finance, shares how he turned a SG$500mil withdrawal crisis into “reach money can’t buy.” From immediate media presence to embracing social platforms, he discusses why taking ownership, being authentic, and engaging directly with customers can transform challenges into opportunities and redefine how brands build trust today.
Show more...
Marketing
Business
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DMA 2025: Gary Liu on why AI needs an identity
Marketing Connected
18 minutes
2 months ago
DMA 2025: Gary Liu on why AI needs an identity
You’re tuned into a special snippet from our Digital Marketing Asia 2025 conference in Hong Kong. This episode features industry veteran Gary Liu in a fireside chat with our editor in chief Rezwana Manjur. Liu was formerly the CEO of the South China Morning Post, and head of Labs at Spotify. Today, he is the co-founder and CEO of Terminal 3 and chairs Web3 Harbour. Against the backdrop of agentic AI’s rapid rise—Gary argues that staying ahead means understanding both AI’s immense potent...
Marketing Connected
In this snippet from our PR Asia Singapore conference, Walter de Oude, CEO of Chocolate Finance, shares how he turned a SG$500mil withdrawal crisis into “reach money can’t buy.” From immediate media presence to embracing social platforms, he discusses why taking ownership, being authentic, and engaging directly with customers can transform challenges into opportunities and redefine how brands build trust today.