Stop throwing money at marketing that doesn’t work. The Marketing Execution Podcast cuts through the fluff to deliver real, actionable B2B marketing strategies for tech founders and executives who need results, not theory.
About the Show
You’re in the right place if you’re tired of generic marketing advice that doesn’t work for complex B2B tech and SaaS product sales cycles. Host Mark Donnigan brings decades of in-the-trenches experience scaling tech startups to help founders like you turn technical innovations into market winners and revenue.
This isn’t another ”growth hacks” show. Each episode delivers battle-tested frameworks and strategies for technical founders navigating the challenges of bringing innovative solutions to the market. There are no buzzwords or fillers, just practical insights you can implement today.
You’re a perfect fit for this show if you’re a tech founder or startup leader who:
- Knows your product is great but struggles to communicate its value
- Needs to scale beyond early adopters into mainstream markets
- Wants to build a repeatable marketing system, not just run random campaigns
- Is ready to move from theory to execution
Subscribe now to learn how to turn your breakthrough technology into a breakout business.
Visit https://growthstage.marketing to learn how Marketing Pods enable growing companies to scale their marketing impact without hiring a big team or burning money on expensive consultants or agencies.
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Stop throwing money at marketing that doesn’t work. The Marketing Execution Podcast cuts through the fluff to deliver real, actionable B2B marketing strategies for tech founders and executives who need results, not theory.
About the Show
You’re in the right place if you’re tired of generic marketing advice that doesn’t work for complex B2B tech and SaaS product sales cycles. Host Mark Donnigan brings decades of in-the-trenches experience scaling tech startups to help founders like you turn technical innovations into market winners and revenue.
This isn’t another ”growth hacks” show. Each episode delivers battle-tested frameworks and strategies for technical founders navigating the challenges of bringing innovative solutions to the market. There are no buzzwords or fillers, just practical insights you can implement today.
You’re a perfect fit for this show if you’re a tech founder or startup leader who:
- Knows your product is great but struggles to communicate its value
- Needs to scale beyond early adopters into mainstream markets
- Wants to build a repeatable marketing system, not just run random campaigns
- Is ready to move from theory to execution
Subscribe now to learn how to turn your breakthrough technology into a breakout business.
Visit https://growthstage.marketing to learn how Marketing Pods enable growing companies to scale their marketing impact without hiring a big team or burning money on expensive consultants or agencies.
Your positioning problem isn’t that customers don’t understand you. It’s that you’re giving them too much to understand.Most teams think the solution is “more messaging,” “more value props,” and “more use cases.” But Al Ries and Jack Trout proved the opposite: the brain rejects complexity. Customers only carry around four pieces of information at a time, and anything beyond that gets deleted.In this episode, I break down why brands like Ferrari dominate while others drown in their own messaging, and why the companies that scale fastest are the ones that simplify the most. You’ll learn the three positioning principles behind every category leader: radical simplicity, customer-anchored truth, and consistency that compounds.More importantly, I’ll show you why competing head-on with the leader is usually the slowest path to growth, and how the real leverage comes from claiming a niche the leader doesn’t see coming.Visit https://growthstage.marketing to learn how Marketing Pods enable companies to scale their marketing impact without a big team, expensive consultants, or agencies.
Marketing Execution with Mark Donnigan
Stop throwing money at marketing that doesn’t work. The Marketing Execution Podcast cuts through the fluff to deliver real, actionable B2B marketing strategies for tech founders and executives who need results, not theory.
About the Show
You’re in the right place if you’re tired of generic marketing advice that doesn’t work for complex B2B tech and SaaS product sales cycles. Host Mark Donnigan brings decades of in-the-trenches experience scaling tech startups to help founders like you turn technical innovations into market winners and revenue.
This isn’t another ”growth hacks” show. Each episode delivers battle-tested frameworks and strategies for technical founders navigating the challenges of bringing innovative solutions to the market. There are no buzzwords or fillers, just practical insights you can implement today.
You’re a perfect fit for this show if you’re a tech founder or startup leader who:
- Knows your product is great but struggles to communicate its value
- Needs to scale beyond early adopters into mainstream markets
- Wants to build a repeatable marketing system, not just run random campaigns
- Is ready to move from theory to execution
Subscribe now to learn how to turn your breakthrough technology into a breakout business.
Visit https://growthstage.marketing to learn how Marketing Pods enable growing companies to scale their marketing impact without hiring a big team or burning money on expensive consultants or agencies.
