Stop throwing money at marketing that doesn’t work. The Marketing Execution Podcast cuts through the fluff to deliver real, actionable B2B marketing strategies for tech founders and executives who need results, not theory.
About the Show
You’re in the right place if you’re tired of generic marketing advice that doesn’t work for complex B2B tech and SaaS product sales cycles. Host Mark Donnigan brings decades of in-the-trenches experience scaling tech startups to help founders like you turn technical innovations into market winners and revenue.
This isn’t another ”growth hacks” show. Each episode delivers battle-tested frameworks and strategies for technical founders navigating the challenges of bringing innovative solutions to the market. There are no buzzwords or fillers, just practical insights you can implement today.
You’re a perfect fit for this show if you’re a tech founder or startup leader who:
- Knows your product is great but struggles to communicate its value
- Needs to scale beyond early adopters into mainstream markets
- Wants to build a repeatable marketing system, not just run random campaigns
- Is ready to move from theory to execution
Subscribe now to learn how to turn your breakthrough technology into a breakout business.
Visit https://growthstage.marketing to learn how Marketing Pods enable growing companies to scale their marketing impact without hiring a big team or burning money on expensive consultants or agencies.
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Stop throwing money at marketing that doesn’t work. The Marketing Execution Podcast cuts through the fluff to deliver real, actionable B2B marketing strategies for tech founders and executives who need results, not theory.
About the Show
You’re in the right place if you’re tired of generic marketing advice that doesn’t work for complex B2B tech and SaaS product sales cycles. Host Mark Donnigan brings decades of in-the-trenches experience scaling tech startups to help founders like you turn technical innovations into market winners and revenue.
This isn’t another ”growth hacks” show. Each episode delivers battle-tested frameworks and strategies for technical founders navigating the challenges of bringing innovative solutions to the market. There are no buzzwords or fillers, just practical insights you can implement today.
You’re a perfect fit for this show if you’re a tech founder or startup leader who:
- Knows your product is great but struggles to communicate its value
- Needs to scale beyond early adopters into mainstream markets
- Wants to build a repeatable marketing system, not just run random campaigns
- Is ready to move from theory to execution
Subscribe now to learn how to turn your breakthrough technology into a breakout business.
Visit https://growthstage.marketing to learn how Marketing Pods enable growing companies to scale their marketing impact without hiring a big team or burning money on expensive consultants or agencies.
Most tech startups get their go-to-market strategy backward. They obsess over the Minimum Viable Product (MVP) while ignoring the single most critical factor for revenue scaling: the Minimum Viable Category (MVC). A brilliant product without a clear category is a solution in search of a problem, destined for failure like Segway. The key isn't to be the best in a crowded market but to be the only one in a market you design.This episode of the Marketing Execution Podcast unpacks the "Magic Triangle," a powerful GTM framework aligning Product, Company, and Category Design. We reveal how Axon (Taser) pivoted from a product company into a dominant market leader by designing the "law enforcement transparency" category. You'll get the exact implementation strategy for realigning your sales, marketing, and product teams to build and own a new market, turning your company from another competitor into the definitive solution.Subscribe to the Marketing Execution Podcast for more proven frameworks that bridge the gap between technical innovation and market success. Visit https://growthstage.marketing to learn how Marketing Pods enable companies to scale their marketing impact without a big team, expensive consultants, or agencies.
Marketing Execution with Mark Donnigan
Stop throwing money at marketing that doesn’t work. The Marketing Execution Podcast cuts through the fluff to deliver real, actionable B2B marketing strategies for tech founders and executives who need results, not theory.
About the Show
You’re in the right place if you’re tired of generic marketing advice that doesn’t work for complex B2B tech and SaaS product sales cycles. Host Mark Donnigan brings decades of in-the-trenches experience scaling tech startups to help founders like you turn technical innovations into market winners and revenue.
This isn’t another ”growth hacks” show. Each episode delivers battle-tested frameworks and strategies for technical founders navigating the challenges of bringing innovative solutions to the market. There are no buzzwords or fillers, just practical insights you can implement today.
You’re a perfect fit for this show if you’re a tech founder or startup leader who:
- Knows your product is great but struggles to communicate its value
- Needs to scale beyond early adopters into mainstream markets
- Wants to build a repeatable marketing system, not just run random campaigns
- Is ready to move from theory to execution
Subscribe now to learn how to turn your breakthrough technology into a breakout business.
Visit https://growthstage.marketing to learn how Marketing Pods enable growing companies to scale their marketing impact without hiring a big team or burning money on expensive consultants or agencies.
