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Marketing Laboratory
MarketingLab
14 episodes
2 weeks ago
Deep dive into exciting marketing related topics and get insights from both practitioneers and researchers. Follow us on our journey where we explore the latest marketing trends and the interlinkages between the industry and the academic sphere. Get equiped with experience and knowledge that goes beyond the traditional curriculum together with the Copenhagen Business School student organization MarketingLab.
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Marketing
Business
RSS
All content for Marketing Laboratory is the property of MarketingLab and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Deep dive into exciting marketing related topics and get insights from both practitioneers and researchers. Follow us on our journey where we explore the latest marketing trends and the interlinkages between the industry and the academic sphere. Get equiped with experience and knowledge that goes beyond the traditional curriculum together with the Copenhagen Business School student organization MarketingLab.
Show more...
Marketing
Business
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Climate Labelling in the Restaurant Industry - Klimato
Marketing Laboratory
31 minutes 24 seconds
4 years ago
Climate Labelling in the Restaurant Industry - Klimato
Klimato is a Swedish start-up with the vision of "keeping the planet chill, one meal at the time". They have developed a tool for restaurants and hotels to calculate the CO2 emissions of each of their meals, which can then be communicated to their guests. This ultimately encourages these actors to set more ambitious sustainability goals, and enable their customers to make more informed decisions about the food they eat. Join us in our conversation with Rebecca Conné, Growth Manager at Klimato, as we discuss Klimato's vision and mission, and how she can use her entrepreneurial spirit and prior experiences in her current role.
Marketing Laboratory
Deep dive into exciting marketing related topics and get insights from both practitioneers and researchers. Follow us on our journey where we explore the latest marketing trends and the interlinkages between the industry and the academic sphere. Get equiped with experience and knowledge that goes beyond the traditional curriculum together with the Copenhagen Business School student organization MarketingLab.