Chris unveils his predictions for social media trends up to 2025, targeting key strategies for mortgage advisers. Learn how leveraging social proof, sharing behind-the-scenes content, and crafting your personal brand on social media for mortgage advisers can revolutionize your approach to attracting clients. Amidst the uncertainty of TikTok's fate, Chris guides you through the shift towards value-driven content, steering clear of fleeting dance trends. He also explores the likelihood of a resurgence in image-based content, as video saturation peaks. This episode is a treasure trove for anyone looking to nail lead generation for mortgage advisers through strategic and insightful use of social media. Perfect for mortgage advisers eager to stay ahead in the digital curve and win more business with smart, accessible mortgage marketing tactics. Join us for a friendly chat that's set to boost your social media savvy!