Get to know Ifthikar the visionary behind MortgageX, on revolutionising the mortgage application process through AI. From his transition from accounting to the dynamic realm of mortgage brokering, Iftikhar sheds light on the slow-paced traditional mortgage systems and how AI is set to transform them. This enlightening discussion is not just about the tech; it's a beacon for mortgage advisers seeking efficient ways to navigate the industry. Discover how AI aims to amplify, not replace, the human touch in mortgage advising, ensuring that advisers can concentrate more on strategic advice and less on the drudgery of paperwork. The episode is a goldmine for those interested in mortgage adviser social media, offering a glimpse into the future of mortgage marketing and the pivotal role of technology in it. It's particularly beneficial for advisers pondering over social media for mortgage advisers and seeking innovative strategies for lead generation for mortgage adviser. Iftikhar also delves into the nitty-gritty of compliance, equipping listeners with practical solutions and tools tailored for today's mortgage brokers. Moreover, get an exclusive sneak peek into the aspirational journey ahead for MortgageX. Perfect for anyone keen on staying ahead in the mortgage industry, this conversation promises not just insights but practical guidance on leveraging AI and social media to win big.