Marketing Spark is a podcast for SaaS founders and marketers who want to understand how marketing decisions drive real business outcomes.
Through candid conversations with operators and entrepreneurs, the show explores positioning, growth, and the practical tradeoffs behind building demand, trust, and long-term growth.
Marketing Spark is a podcast for SaaS founders and marketers who want to understand how marketing decisions drive real business outcomes.
Through candid conversations with operators and entrepreneurs, the show explores positioning, growth, and the practical tradeoffs behind building demand, trust, and long-term growth.

AI isn’t coming for the future of work—it’s already transforming it. In this episode, Mark Evans sits down with Mitch Joel, entrepreneur, author, and co-founder of Thinkers One, to unpack the seismic shifts AI is driving in knowledge work.
From content creation to strategic decision-making, Mitch explains why the question isn’t if AI will take our jobs, but what we’re doing in case it does.
This conversation explores what it means to stay relevant, creative, and human in a world where machines can mimic expertise in seconds. Y
ou’ll also hear about Mitch’s journey from agency founder to digital futurist, and how Thinkers One is reshaping access to thought leadership.