Marketplace Jungle, brought to you by eCommeleon, covers the world of eCommerce marketplaces beyond Amazon. There are hundreds of channels available to online retailers to expand to, from niche-specific channels, to market leaders in countries where Amazon doesn't even have a footprint yet.
In this podcast, we'll talk to industry experts, successful marketplace sellers, and even representatives from marketplaces around the world to help you understand what opportunities exist and how you can take advantage of them.
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Marketplace Jungle, brought to you by eCommeleon, covers the world of eCommerce marketplaces beyond Amazon. There are hundreds of channels available to online retailers to expand to, from niche-specific channels, to market leaders in countries where Amazon doesn't even have a footprint yet.
In this podcast, we'll talk to industry experts, successful marketplace sellers, and even representatives from marketplaces around the world to help you understand what opportunities exist and how you can take advantage of them.
Adding a D2C Arm to a B2B Business (Before it was Cool) with Ken Kline
Marketplace Jungle
1 hour 17 minutes 55 seconds
2 years ago
Adding a D2C Arm to a B2B Business (Before it was Cool) with Ken Kline
Ken Kline is the founder & CEO at VHC Brands from Kansas USA. Traditionally a wholesale business, selling to all the major names in the US, Ken saw the opportunities of D2C before it was trending and diversified his business across marketplaces – both B2B & B2C, before setting up a new business to really leverage the direct-to-consumer opportunity.
Expect to learn:
- How a ‘single source of truth’ for product data can help scale your business
- How to sell D2C without upsetting your B2B customers
- The difference a smooth logistics operation makes
Marketplace Jungle
Marketplace Jungle, brought to you by eCommeleon, covers the world of eCommerce marketplaces beyond Amazon. There are hundreds of channels available to online retailers to expand to, from niche-specific channels, to market leaders in countries where Amazon doesn't even have a footprint yet.
In this podcast, we'll talk to industry experts, successful marketplace sellers, and even representatives from marketplaces around the world to help you understand what opportunities exist and how you can take advantage of them.
