Are you stuck in the grind, pushing, striving, and hustling—yet still feeling out of alignment? In this episode of Masks Off for People Pleasers and Perfectionists, I sit down with Reuven Shelef to unpack the deeper layers of perfectionism, burnout, and what it really takes to build a life (and business) that feels aligned instead of overwhelming.
Reuven gets real about his journey—from a high-stress childhood and military service to navigating business ownership and personal development. Together, we explore what so many perfectionists struggle with: the pressure to perform, the fear of disappointing others, and the belief that you must constantly “do more” to be worthy.
If you're craving more balance, more peace, and more truth in how you live and work, this conversation will hit home.
The hidden survival strategies behind perfectionism
How hustle culture disconnects us from purpose
Why alignment matters more than constant productivity
The difference between passion and responsibility
How to break overwhelming goals into simple, actionable steps
What commitments really mean—and how to keep them
The power of undelivered communication
How to navigate work, well-being, and expectations more gracefully
This episode is a powerful reminder that you don’t have to grind your way to fulfillment. You can choose alignment, truth, and integrity with yourself instead.
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About Reuven:
Reuven Shelef, Founder and CEO of OUT OF THE BOX Consulting, is a strategic engineer with a coach’s heart, renowned for his groundbreaking Untangling Complex Challenges® methodology. With over three decades of experience in engineering, technology, business transformation, and human dynamics, he has helped Fortune 500 companies, startups, and executives solve intricate challenges, refine business processes, facilitate cross-functional collaboration, and coach leaders. Reuven blends sharp logic with a deep understanding of human behavior, creating transformative outcomes that go beyond business to personal growth. Through his own life challenges, Reuven developed a methodology that combines tools from engineering, business, and personal development, empowering individuals and teams to break free from roadblocks and move forward with clarity and purpose. His passion is helping people and organizations unlock their full potential, and his reputation as a trusted advisor is built on his meticulous approach, authentic leadership, and commitment to client success. Reuven and OUT OF THE BOX Consulting also have 20+ years of experience with Salesforce.com, as a Certified Salesforce Consulting Partner. Outside of work, Reuven enjoys traveling and exploring the world.
SOCIAL MEDIA LINKS:
Website: www.ReuvenShelef.com
LinkedIn: https://www.linkedin.com/in/reuvenshelef/
Facebook: https://www.facebook.com/reuvenshelef