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Mastering Business Skills
Erin Alli/Sharon Savage
27 episodes
1 day ago
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Entrepreneurship
Business
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All content for Mastering Business Skills is the property of Erin Alli/Sharon Savage and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
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Entrepreneurship
Business
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Scaling Smart and Networking Wins with Pauleen Murphy
Mastering Business Skills
26 minutes
1 week ago
Scaling Smart and Networking Wins with Pauleen Murphy
In this episode of Mastering Business Skills, hosts Sharon Savage and Erin Alli welcome Pauleen Murphy, founder of Politan Marketing and seasoned fractional chief marketing officer. Pauleen shares her expertise in helping founder-led businesses scale more effectively, covering everything from emotional leadership transitions to the systems and organization that sustain fast growth. Discover what kinds of clients thrive with fractional marketing leadership, and why networking is an essential ingredient not just for business results but for personal growth and confidence. Key takeaways include: Pauleen’s unique approach as the first marketing leader for owner-driven companies, typically working with founders in businesses ranging from $1 to $20 million ARR.​ Why the emotional side of handing off strategic decisions is often the hardest for entrepreneurs, and what it means to move from “great entrepreneur” to “visionary leader”.​ The value of organization and systems: how strong foundations, clear positioning, and AI best practices streamline execution and allow lean marketing teams to excel. Insights on the importance of cross-industry experience, and how Pauleen integrates internal teams, vendors, and her own assistants for holistic results.​ How consistent, intentional networking, especially one-on-one connections, creates unexpected opportunities and directly improves business growth.​ Practical strategies for leveraging your own strengths, finding balance, and moving your business forward through education and connection. Connect with Pauleen: Website: politanmarketing.com LinkedIn: Pauleen Murphy Portfolio: politanmarketing.com/portfolio
Mastering Business Skills