Michelle Shue shares how she and her team pulled off an award-winning kindergarten campaign without a marketing background. From “What even is a campaign?” to NSPRA Gold Medallion winner, hear how ChatGPT helped Michelle figure it all out. You’ll get access to real, ready-to-use resources - from social media posts to a family-friendly readiness guide. The links are below! Whether it’s teaching kids to skip or telling your district’s story, Michelle’s approach will leave you inspir...
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Michelle Shue shares how she and her team pulled off an award-winning kindergarten campaign without a marketing background. From “What even is a campaign?” to NSPRA Gold Medallion winner, hear how ChatGPT helped Michelle figure it all out. You’ll get access to real, ready-to-use resources - from social media posts to a family-friendly readiness guide. The links are below! Whether it’s teaching kids to skip or telling your district’s story, Michelle’s approach will leave you inspir...
When Trolls Attack: Turning a Crisis into an Opportunity with Lauren Snell
Mastering Social Media for Schools
39 minutes
1 month ago
When Trolls Attack: Turning a Crisis into an Opportunity with Lauren Snell
Lauren Snell opens up about a full-scale social media attack on Cherry Creek School District - and how she led her team through it with transparency and calm. You'll walk away with a comprehensive crisis checklist, covering everything from assigning team roles to managing media and coordinating with law enforcement. Learn how Lauren tapped into her community to build a network of “truth tellers” ready to help counter misinformation. This monthly class has also helped spread the posi...
Mastering Social Media for Schools
Michelle Shue shares how she and her team pulled off an award-winning kindergarten campaign without a marketing background. From “What even is a campaign?” to NSPRA Gold Medallion winner, hear how ChatGPT helped Michelle figure it all out. You’ll get access to real, ready-to-use resources - from social media posts to a family-friendly readiness guide. The links are below! Whether it’s teaching kids to skip or telling your district’s story, Michelle’s approach will leave you inspir...
