In this episode of Mastering Sustainability, we're turning to an expert of our own. Estefania Xuclà, Government Affairs Director at Okeanos®, breaks down the rapidly evolving world of EPR and PCR legislation, the ongoing challenges of securing high-quality recyclate, and why upstream material reduction is becoming essential for brands worldwide. She also unpacks the crucial difference between good politics and good policy, offering clear, practical insight into how regulations are shaped, how...
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In this episode of Mastering Sustainability, we're turning to an expert of our own. Estefania Xuclà, Government Affairs Director at Okeanos®, breaks down the rapidly evolving world of EPR and PCR legislation, the ongoing challenges of securing high-quality recyclate, and why upstream material reduction is becoming essential for brands worldwide. She also unpacks the crucial difference between good politics and good policy, offering clear, practical insight into how regulations are shaped, how...
S2-E01: Harnessing the Power of Proactive Packaging Design
Mastering Sustainability
52 minutes
1 year ago
S2-E01: Harnessing the Power of Proactive Packaging Design
We’re Back! On Episode 1 of Mastering Sustainability, we welcome Brandi Parker of Parker Brands. In this episode, Brandi breaks down the evolving role of designers and producers in sustainable packaging, learning about why we must avoid green hushing, and how she’s working with the Sustainable Packaging Coalition (SPC) to advance How2Recycle’s iconic chasing arrows symbol. Brandi’s Links: Connect with Brandi on Linkedin! Parker Brands Website Zero Waste Creatives Brandi’s Favorite...
Mastering Sustainability
In this episode of Mastering Sustainability, we're turning to an expert of our own. Estefania Xuclà, Government Affairs Director at Okeanos®, breaks down the rapidly evolving world of EPR and PCR legislation, the ongoing challenges of securing high-quality recyclate, and why upstream material reduction is becoming essential for brands worldwide. She also unpacks the crucial difference between good politics and good policy, offering clear, practical insight into how regulations are shaped, how...