This week’s episode of Meet the Entrepreneurs features one of the world's most influential marketing strategists, Faith Popcorn - who has led the way in understanding future trends for the world's most successful brands. She joins host Jackie Cameron from her office in New York. Also joining the Zoom tea party is Jonathan Foster-Pedley, a business school visionary who is forging new ground in Africa at the Henley Business School in Johannesburg. The conversation focuses on why kindness is critical for business success and whether the Covid-19 pandemic has made the world more accepting of the need for kindness. Faith also shares her thoughts on Elon Musk and can't help flirting with Foster-Pedley. The author of The Popcorn Report says it is critically important for brands to demonstrate that they care. Foster-Pedley cautions against toxic kindness and explores how to get kindness right in the business world. Popcorn and Foster-Pedley provide fresh thinking on corporate compassion. If you'd like to feature on this show, which was first aired on BizNews Radio's global channels, or work with Jackie Cameron on your own show - wherever you are in the world - get in touch at jackiecameron.uk@gmail.com.