Time to tackle the question that comes up again and again: why do alcohol-free drinks cost so much when there’s no alcohol in them? This is part one of a two-part mini-series on the true cost of drinking alcohol-free. Today I’m breaking down the industry economics behind your favourite low and no drinks — from the surprising truth that alcohol is often the cheapest ingredient, to the eye-watering costs of research, development, small batch production, and simply getting bottles onto super...