Lawyers at Zacco join Managing IP to discuss the shifting world of online IP enforcement. In this episode, sponsored by Zacco, we delve into Online IP Protection and how the concept of protecting brands online is evolving. Many of you will have heard of Online Brand Protection, a service typically involving the removal of illegal infringements or misleading content in order to protect a company’s brand or reputation. While traditional OBP makes use of trademarks as an enforcement tool, this p...
All content for MIP podcasts is the property of MIP and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Lawyers at Zacco join Managing IP to discuss the shifting world of online IP enforcement. In this episode, sponsored by Zacco, we delve into Online IP Protection and how the concept of protecting brands online is evolving. Many of you will have heard of Online Brand Protection, a service typically involving the removal of illegal infringements or misleading content in order to protect a company’s brand or reputation. While traditional OBP makes use of trademarks as an enforcement tool, this p...
Colour marks, shape marks, and non-traditional trademarks in Africa
MIP podcasts
22 minutes
3 months ago
Colour marks, shape marks, and non-traditional trademarks in Africa
Lauren Ross and Melissa Morris of Adams & Adams discuss the strategic opportunities and challenges in protecting non-traditional trademarks across the continent’s diverse legal and regulatory landscape. It is becoming increasingly important to think beyond logos and brand names when considering the strategic potential of trademarks. A podcast sponsored by Adams & Adams explains why marks such as colours, shapes, and sounds can be powerful assets and explores how their protection and e...
MIP podcasts
Lawyers at Zacco join Managing IP to discuss the shifting world of online IP enforcement. In this episode, sponsored by Zacco, we delve into Online IP Protection and how the concept of protecting brands online is evolving. Many of you will have heard of Online Brand Protection, a service typically involving the removal of illegal infringements or misleading content in order to protect a company’s brand or reputation. While traditional OBP makes use of trademarks as an enforcement tool, this p...
