Get insider knowledge from top pros in branding, paid ads, email, customer acquisition, social media, scaling and much more. You'll understand what marketing strategies work and get valuable insights to improve any marketing, so you can grow and scale your business.
About Mission Matters:
At Mission Matters we amplify stories for Entrepreneurs, Executives and Experts. Our host and Co Founder, Adam Torres has interviewed 5,000+ guests and hosts 8 shows. At the heart of our media brand is a want to help professionals cut through the noise. To get their mission and message heard. You can apply to be a featured guest here: https://missionmatters.lpages.co/podcastguest/
Through our long form interviews, we aim to capture the stories that make our guests interesting, relevant and also entertaining. By doing this, we are creating a catalogue for our audience that is educational, inspirational and will remain relevant and evergreen for years to come.
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Get insider knowledge from top pros in branding, paid ads, email, customer acquisition, social media, scaling and much more. You'll understand what marketing strategies work and get valuable insights to improve any marketing, so you can grow and scale your business.
About Mission Matters:
At Mission Matters we amplify stories for Entrepreneurs, Executives and Experts. Our host and Co Founder, Adam Torres has interviewed 5,000+ guests and hosts 8 shows. At the heart of our media brand is a want to help professionals cut through the noise. To get their mission and message heard. You can apply to be a featured guest here: https://missionmatters.lpages.co/podcastguest/
Through our long form interviews, we aim to capture the stories that make our guests interesting, relevant and also entertaining. By doing this, we are creating a catalogue for our audience that is educational, inspirational and will remain relevant and evergreen for years to come.
How AJ Cassata Uses Cold Outreach and AI to Build Predictable B2B Lead Systems
Mission Matters Marketing with Adam Torres
15 minutes
1 month ago
How AJ Cassata Uses Cold Outreach and AI to Build Predictable B2B Lead Systems
On this episode of Mission Matters, Adam Torres interviews AJ Cassata, Co-Founder & CEO of Revenue Boost, about using cold outreach and AI to generate consistent, high-quality B2B leads. AJ explains how he shifted from struggling agency owner to building predictable outbound systems, the role of targeted lists and good copy, and why outbound is often the best first channel for agencies, consultants, and B2B startups looking to scale.
Follow Adam on Instagram at https://www.instagram.com/askadamtorres/ for up to date information on book releases and tour schedule.
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Mission Matters Marketing with Adam Torres
Get insider knowledge from top pros in branding, paid ads, email, customer acquisition, social media, scaling and much more. You'll understand what marketing strategies work and get valuable insights to improve any marketing, so you can grow and scale your business.
About Mission Matters:
At Mission Matters we amplify stories for Entrepreneurs, Executives and Experts. Our host and Co Founder, Adam Torres has interviewed 5,000+ guests and hosts 8 shows. At the heart of our media brand is a want to help professionals cut through the noise. To get their mission and message heard. You can apply to be a featured guest here: https://missionmatters.lpages.co/podcastguest/
Through our long form interviews, we aim to capture the stories that make our guests interesting, relevant and also entertaining. By doing this, we are creating a catalogue for our audience that is educational, inspirational and will remain relevant and evergreen for years to come.