Mobile marketing intelligence can tell you which are the top apps in a category, where your competitors advertise, how they monetize, what ads are working, and which apps that you’re competing with have the highest LTV. It can also reveal emerging trends.

In this Mobile Heroes Uncensored hosts Peggy Anne Salz and John Koetsier chat with Stan Minasov, VP of Product for AppMagic.

We ask Stan what trend he found first, what trends people have discovered on his platform, and how to use mobile intelligence tools to get an edge on the competition. And, how to avoid what he calls “trap markets.”

We also chat about the emerging trend of fake ads. Yes, literally fake ads.

Timestamps

0:00 Mobile marketing intelligence

2:00 Stan Minasov, from AppMagic

4:15 Best insight and trap markets

8:40 Ad creative trends

15:20 When you need mobile marketing intelligence

20:15 Fake ads

27:00 Least censored opinion about mobile marketing

28:00 Top three tips for mobile marketers