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To grow online, the highest-leverage decision isnβt to make more content. Itβs engineering content that multiplies across platforms, people, pipelines.
Distribution canβt be an afterthought, by any stretch. It is the strategy. Rule of thumb β 80:20, distro:creation.
99% of brands have it flip-flopped.
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πππ ππ‘ππ«π, ππππ, πππ―π’ππ°
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β€ Follow me on Instagram: https://www.instagram.com/officialmbecker
β€ Connect with me on LinkedIn: https://www.linkedin.com/in/mjbecker
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β€ Get my book CONTENT CAPITALIST: https://t.ly/KDZAS
β€ Get my book ORDER OF THE INFINITE: https://a.co/d/7yaVPcq
β€ Enroll in my eLearning course for content entrepreneurs: https://michaelbecker.org/courses/content-capitalist-academy/
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-- Thank you for listening, and namaste! --
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