To say that today’s guest is having a powerful year would be a massive understatement! After 10 years working social for brands like Microsoft, Beats By Dre, Morning Brew, Twitch, and more, Jack Appleby started Future Social, a newsletter teaching marketers to build best-in-class social media strategies. Each week, he breaks down the latest social news into actionable lessons, like how to use whatever new Twitter feature Elon launched, or getting ChatGPT to do your brainstorming, or when your brand should go totally dark on social.
Jack also recently started offering free career coaching for young marketers via his LinkedIn. Each day, he’s meeting with one pro in the first five years of their career to talk about whatever they might need. The first 3 months of the program each booked in less than 3 minutes, with April going in just 39 seconds!
In this installment of Career Confessions, Jack takes us through the strategic moves he’s made, the Twitter DM that led to his highly visible role at Morning Brew, and the big questions ahead of him now as an entrepreneur. PLUS: The three things that help him work smarter, not harder!
Follow on Social:
Jack on Twitter @japplebyny
Janel on Instagram @janelabrahami
Janel on TikTok @janelabrahami
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