Meet Paul Rogers – The Tradie Coach, business mentor, and author of Get Off the Tools and Profit in Your Pocket.
In this episode, Paul shares his incredible journey from electrician to global telecoms, running a multi-million-dollar wine business, and ultimately finding his purpose helping tradies and small business owners build profitable businesses that support the life they actually want.
Together, they unpack why so many tradies work harder every year yet feel more stressed, broke, and stuck — and how to fix it.
In this episode, you’ll learn:
Why revenue is noise, but profit is freedom
The biggest financial mistakes tradies make (and why accountants alone won’t fix them)
How to simplify cashflow with Paul’s “Profit in Your Pocket” system
What it really takes to get off the tools without losing control of your business
The role of self-leadership, systems, and accountability in sustainable growth
Why building the right business matters more than building a bigger one
How Paul is now scaling his impact through books, group coaching, and his new King’s Order series
If you’re a tradie or small business owner who’s flat out, under pressure, and wondering where the money actually goes — this episode could be a turning point.
🎧 Listen now and start building a business that works for you, not the other way around.