In this episode, I'm talking with Sigute Zitikyte, an expert in personal branding and career growth. Sigute shares how building a portfolio career—one that blends your passions, income streams, and strengths—can lead to more fulfillment, freedom, and alignment.
We talk about how personal branding is just one piece of the puzzle. Sigute shares the mindset shifts, tactical steps, and mistakes to avoid if you're curious about designing a career that isn’t limited to one job title or path.
If you want to build a career that actually fits you, this conversation will show you how.
WE COVER:
CHAPTERS
1:06 – Intro + welcome
2:18 – Sigute’s biggest career insight
5:05 – Defining personal branding
9:42 – Why personal branding is essential for everyone
16:15 – Steps to build your personal brand intentionally
22:20 – Common branding mistakes and how to avoid them
30:45 – Leveraging your brand to boost your career
39:10 – Sigute’s favorite personal branding resources
44:20 – Sigute’s best advice for career success
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