Breaking Through in the AI Era: Insights from Marketing Leaders

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MTM Visionaries

Marketers That Matter

66 episodes

4 weeks ago

Together, leaders at LinkedIn, Intuit, Square, and Workday explore how AI is transforming marketing, products, and business models. FOLLOW US! Find us on LinkedIn & Instagram

Marketing

Business

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All content for MTM Visionaries is the property of Marketers That Matter and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Together, leaders at LinkedIn, Intuit, Square, and Workday explore how AI is transforming marketing, products, and business models. FOLLOW US! Find us on LinkedIn & Instagram

Marketing

Business

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Breaking Through in the AI Era: Insights from Marketing Leaders

MTM Visionaries

1 hour 6 minutes

1 year ago

Breaking Through in the AI Era: Insights from Marketing Leaders

As AI continues to reshape the marketing landscape, top CMOs have discovered that success lies not in resistance, but in renaissance. At a recent Marketers That Matter® Forum held at Atlassian's San Francisco headquarters, four noted marketing leaders shared their strategies for harnessing AI's potential while preserving the human elements that drive marketing success. Our expert panel included: · Zeynep Ozdemir, CMO, Atlassian · Laura Jones...