In this episode of the Music Business Newsletter with Matthew Rix, I read an email from an Artist Manager who manages a pop singer just starting to gain traction.
This manager has been approached by several “playlist promotion companies” on Instagram claiming they can get his artist’s music placed on major Spotify playlists for a price.
Sound familiar?
In this video, I break down:
-What playlist pitching really is — and how it works behind the scenes
-How to spot red flags and avoid scammy promo companies
-Whether it’s ever worth paying for playlist placement
-Legit ways to build streaming momentum without getting ripped off
If you’ve ever been tempted by a DM promising “playlist exposure” or “Spotify growth,” this one’s for you.
Do you have a question about the music industry that you'd like answered?
Go to http://MatthewRix.com and provide as many details as possible so I can offer you the best advice.
#MusicIndustry #SpotifyPlaylists #MusicMarketing #PlaylistPitching #IndependentArtist #StreamingGrowth #MusicPromotion #ArtistAdvice #MattrixMinute #MatthewRix #MusicBusinessTips #ScamAlert #MusicIndustryTruth
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