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Musicians Secrets Podcast
Alise Koa
70 episodes
4 hours ago

Most artists wait for the industry to build their future — but here’s the truth: if good music was enough, you’d already be famous.

On The Musician Secrets Podcast, we flip the script.
Every episode features musicians who stopped hoping for a miracle and started building their own path. Artists who became experts. Indie musicians earning a full-time income. Creators who turned marketing, mindset, and musicpreneurship into a real business — without labels, gatekeepers, or permission.

You’ll learn how to think like a musicpreneur, not just an artist — so you can build a career the industry would’ve never handed you.

This podcast exists for the musicians who know they’re meant for more — the ones ready to take ownership, take action, and create a future on their own terms.

Because the truth is simple:
The musicians you see here didn’t wait to be chosen.
They chose themselves — and built careers that prove what’s possible.

Show more...
Music
Business,
Entrepreneurship
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All content for Musicians Secrets Podcast is the property of Alise Koa and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Most artists wait for the industry to build their future — but here’s the truth: if good music was enough, you’d already be famous.

On The Musician Secrets Podcast, we flip the script.
Every episode features musicians who stopped hoping for a miracle and started building their own path. Artists who became experts. Indie musicians earning a full-time income. Creators who turned marketing, mindset, and musicpreneurship into a real business — without labels, gatekeepers, or permission.

You’ll learn how to think like a musicpreneur, not just an artist — so you can build a career the industry would’ve never handed you.

This podcast exists for the musicians who know they’re meant for more — the ones ready to take ownership, take action, and create a future on their own terms.

Because the truth is simple:
The musicians you see here didn’t wait to be chosen.
They chose themselves — and built careers that prove what’s possible.

Show more...
Music
Business,
Entrepreneurship
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He Followed Every Indie Music Rule and Lost $20,000
Musicians Secrets Podcast
1 hour 5 minutes 29 seconds
6 days ago
He Followed Every Indie Music Rule and Lost $20,000

šŸŽø He Spent $20,000 on an Album… and It Sold 30 Copies

What if your biggest music ā€œinvestmentā€ actually set you back years?

In this episode of the Musician Secrets Podcast, Alise Koa sits down with Patrick James Clark—full-time musician and author of Incremental Growth Theory—to unpack the $20,000 album mistake he made at 19 and how it completely changed the way he approaches his music career.

Patrick shares the hard truth most musicians don’t want to hear:
šŸ‘‰ Great music alone isn’t enough.

Instead of chasing virality, labels, or ā€œgetting discovered,ā€ Patrick breaks down how indie artists can build a sustainable, middle-class music career using long-term thinking, content, and direct-to-fan strategies.

In this episode, you’ll learn:

  • Why the ā€œif you build it, they will comeā€ mindset fails most musicians
  • How Patrick went from a $20K loss to a profitable music career
  • What long-tail thinking actually looks like for artists
  • Why streams don’t equal income (and what does)
  • How indie musicians can stop bleeding money and start building leverage

This conversation is for musicians who feel stuck, overwhelmed by the business side, or tired of pouring money into releases that go nowhere.

If you want to avoid the same expensive mistakes—and learn what actually works today—this episode is a must-watch.

šŸŽ§ Listen to Patrick James Clark

šŸ“˜ Incremental Growth Theory: get the book here
šŸ“ø Instagram: @patrickjamesclark
šŸŽµ Spotify: Patrick James Clark

šŸŽ§ Connect with the Host Alise Koa

šŸ“ø Instagram: @alise.koa

Join the Musicians Secrets Skool community here

šŸŽ™ļø About the Podcast

The Musician Secrets Podcast breaks down the real strategies behind building a sustainable music career—without relying on labels, virality, or luck.

Musicians Secrets Podcast

Most artists wait for the industry to build their future — but here’s the truth: if good music was enough, you’d already be famous.

On The Musician Secrets Podcast, we flip the script.
Every episode features musicians who stopped hoping for a miracle and started building their own path. Artists who became experts. Indie musicians earning a full-time income. Creators who turned marketing, mindset, and musicpreneurship into a real business — without labels, gatekeepers, or permission.

You’ll learn how to think like a musicpreneur, not just an artist — so you can build a career the industry would’ve never handed you.

This podcast exists for the musicians who know they’re meant for more — the ones ready to take ownership, take action, and create a future on their own terms.

Because the truth is simple:
The musicians you see here didn’t wait to be chosen.
They chose themselves — and built careers that prove what’s possible.