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Today we’re talking about tripwires. What are they? Why do we use them? How do we use them well? I'll explain it all on this episode.
Everybody talks about “copy” and everybody talks about "content", but what do those terms actually mean? In today’s episode, I’ll explain what copy is, what content is, and where the difference matters. Where does copy go? Where does content go? Can something be copy and content at the same time? All this, and more, will be revealed. Give me less than 10 minutes, and I’ll explain… copy vs. content. Just click play, and I’ll meet you there.
Naomi Explains Marketing
Today we’re talking about tripwires. What are they? Why do we use them? How do we use them well? I'll explain it all on this episode.
