Discover how Japan's Gen Z transformed idol culture from romantic fantasy to artistic appreciation. 61% now see idols as "ultimate content," not pseudo-romance objects—a cultural revolution reshaping a ¥3.5 trillion industry.

◆Introduction: The shift from obsession to appreciation

Gone are the days of possessive fans. Today's Japanese youth celebrate their idols' personal happiness with 52% blessing romantic relationships. This podcast explores how Gen Z's mature, performance-focused fandom is revolutionizing entertainment consumption and redefining emotional value in the digital age through data-driven insights.

◆Related Page

Gen Z Idol Culture Survey: 61% See Their ‘Oshi’ as the Best Content, While 52% Celebrate When Their Idols Date

https://www.commercepick.com/archives/76868

Forget Credit Card Points: Spend ¥1.5 Million and Get Idol Photos — A New Trend in ‘Oshi’ Culture

https://www.nikkei.com/article/DGXZQOUB04BJO0U5A800C2000000/

◆Note

• The content of this program is intended solely for informational purposes and reflects the personal views of the creators.
• Please make any investment or business decisions based on your own judgment and responsibility.
• This program does not endorse or recommend any specific financial products or investment strategies.